A
Customer Harish Marlecha
Phone +919941450505
Rep Suganya
Team Sales
Date 2026-02-16 13:00
Duration 2:07
Source instagram_ad

Lead Source

Meta Ads
CampaignMeta | Leads | 181 | AIWO Health
Platformig
Lead DateFeb 13, 2026
CityChennai

Call History

10 attempts
Total Attempts10
First CallFeb 14, 2026
Last CallFeb 25, 2026
Total Talk Time9.4 min
Pitch Effectiveness
7.0/10
Engagement
7.5/10
Conversion Probability
60.0%
Technical Quality
4.0/10

Score Radar

Sentiment Arc

Talk Ratio

Sales Outcome

Deal Status Deal Lost
Discount Offered 20.00%
Calls Before Closure 10
Upsell Attempted No
Cross-sell Attempted Yes

Customer Profile

Gender Male
Language Preference Tamil
Brand Awareness Medium
Brand Sentiment Neutral
Budget Sensitivity High
Readiness to Buy Warm
Decision Maker Decision Maker
Lead Type b2c
Campaign Source Meta | Leads | 181 | AIWO Health

Conversation Flow

Opening Type reference_previous
Opening Quality Good
Rapport Building Missing
Needs Discovery Present
Discovery Depth Shallow
Discovery Questions 2
Pitch Start 12% into call
Pitch Approach Price-led with technical feature stacking
Closing Attempt Yes
Closing Technique direct_close
Call Ending natural_end

Call Structure

Duration 2:07 (128s)
Primary Language Tamil
Secondary Language English
Code Switching High
Total Speaker Turns 34
Rep Words / Customer Words 248 / 112
Rep Longest Monologue 13s
Customer Longest Monologue 10s
Silence Gaps (>2s) 1 (max 3.0s)
Interruptions 4

Sales Technique Assessment

Overall Sentiment Slightly Positive
Rep Confidence Medium
Needs-Based Selling Yes
Value Stacking Yes
Urgency Creation Moderate
Script Adherence Moderate
Filler Words Moderate
Follow-Up Commitment Yes
Total Objections 2
Handled Successfully 1
Handling Rate
50%
Dominant Category Price

Objections

2
Objection Category Raised By Handled Technique Quality
Price/Discount
Aa final rate enna sonneenganna naan close pannunga.
price Customer Yes authority escalation Good
Technical Validity
Lung-ukku eppadi test panneenga? Blood-la eppadi lung-ukku theriyum?
product knowledge Customer No feature pivot Average

Products Discussed

2
Product Mentioned By Price Customer Reaction Context
master health checkup Rep Mentioned Interested Comprehensive health checkup covering vitamins, minerals, and organ profiles.
food intolerance test Rep -- Neutral Mentioned as a separate test when customer asked about allergies.

Key Moments

3
00:16
Discount Reveal
Rep anchors the value by mentioning a 20% discount approved by management.
01:30
Technical Challenge
Customer questions the medical logic of the test, forcing the rep to pivot her pitch.
02:00
WhatsApp Commitment
The call transitions from verbal pitch to document review, maintaining lead momentum.

Discovery Questions

2
Q1 neenga blood test edukkanumnu sollirundheengalille sir?
Q2 adhu edukkanuma illaiya?

Trust Signals

2
Asking for sample reports
Asking specific questions about test parameters

Resistance Signals

2
Questioning the validity of ESR for lung testing
Asking for 'final rate' repeatedly

Confusion Signals

1
Confusion over how blood tests relate to organ-specific health (lungs)

Topics Discussed

Blood Test Pricing 20% Discount Health Parameters Lung Health/ESR Food Intolerance WhatsApp Follow-up

Sentiment Arc Detail

Phase Order Sentiment Note
Opening 1 neutral Direct and business-like.
Price Discussion 2 neutral Engaged with the 20% discount offer.
Technical Inquiry 3 neutral Questioned how blood tests can detect lung health via ESR.
Closing 4 positive Agreed to review documents on WhatsApp.

Call Transcript

Click to expand
Source File +919941450505 16-2-2026, 1-0-3pm.mp3
Transcript +919941450505_16-2-2026,_1-0-3pm_transcript.json
Ingested 2026-03-01 11:20
Call ID #20326